▲ Up
 
08:26 28-03-2017
MAIN АКИpress CA-News
ADVERTISE WITH US SUBSCRIBE
KazakhstanKyrgyzstanMongoliaTajikistanTurkmenistanUzbekistanWorld
POLITICSBUSINESSINCIDENTSSOCIETYCULTURESPORTANALYSISSCIENCE
Music can change the way chocolate tastes, new study finds
16:11, 23 November 2016, 4721

AKIPRESS.COM - chocolate The taste of your favorite chocolate bar could alter – depending on the music you are listening to, says Birmingham Mail.

According to new research, different musical notes can change the way your favorite treat from any chocolate company can taste.

Food scientists at the University of Oxford discovered the jaw-dropping findings.

They say it is possible to alter the sensation of creaminess in a piece of chocolate by playing different sounds to people as they eat.

A series of soft flute notes could make a piece of dark chocolate taste more creamy.

Short, sharp notes plucked on a violin, meanwhile, can make the same chocolate taste sharper or bitter.

The researchers are now working with a consortium of chocolatiers in Belgium to produce a box of confectionery that can be eaten along with an accompanying soundtrack.

They claim chocoholics will be able to increase their enjoyment of the snacks by listening to music and sounds that have been matched to them.

Professor Charles Spence, an experimental food psychologist at the University of Oxford who led the study, said: "It seems we find it difficult to keep our experiences separated.

"What we feel about one thing carries over to influence what we think about others we experience at the same time."

The researchers, whose work is published in the journal Appetite, gave 116 volunteers small squares of dark chocolate with either 71 percent or 81 percent cocoa.

They were asked to taste the chocolates and report how they tasted.

Each time they had a chocolate, they either ate in silence or while listening to a series of musical notes.

When listening to long legato notes from a flute they reported the chocolate tasted creamier and when listening to dissonant staccato notes from a violin they described it as rougher or bitter.

Felipe Reinoso Carvalho, a food scientist and psychologist at Vrije University Brussels, who was the first author of the study, said it appeared the musical notes altered the perception of texture.

He said: "It is totally about textures.

"It is not in the scope of taste anymore, it is in the scope of flavors, which are much more complex.

"Creaminess is much more related to consonant harmonics, legato and reverberation.

"Roughness is an opposite auditory universe."


Twitterfacebookprint
LATEST NEWS
19:51 Truck carrying 28 soldiers rams house under construction in Kadamjai, 7 in critical condition18:12 Tajik, Russian troops to hold joint drills17:58 Over 100 mln som raised for Boeing 747 crash victims' families17:54 President passes amendments to law of Kyrgyzstan on international agreements17:47 Atambayev signs accession of Kyrgyzstan to Marrakesh Treaty to Facilitate Access to Published Works for Persons Who Are Blind17:40 About 100 houses in Jalal-Abad region located on landslide-prone zones17:26 Tajikistan increases electricity export to Afghanistan17:17 Turkmenistan readying for EXPO 2017 in Astana17:04 Talas man jailed for 22 years for raping his under-age niece16:59 Kyrgyzstan produces fish twice less than Armenia despite large water ponds16:58 Kenya, Mongolia sign MoU to promote sustainable finance16:18 Former market workers protesting in Uzgen16:16 Agreement on construction of Kyrgyz Embassy in Saudi Arabia signed in Bishkek16:02 Nazarbayev invited Prime Minister of United Arab Emirates to EXPO 2017 opening16:00 Parliamentarians of CSTO countries review achieved progress in cooperation15:54 Dollar hits four-month low as Trump trade deflates15:52 Polish man detained for fraud and robbery of single women in Bishkek15:40 Moody's concludes review of Kazkommertsbank's ratings; changes outlook on Halyk's ratings to developing from negative15:07 OTRK Director Ilim Karypbekov discharged from the hospital15:06 Kyrgyzstan, Russia vow strengthening of interparliamentary ties
© AKIpress News Agency - 2001-2017. All rights reserved
Republication of any material is prohibited without a written agreement with AKIpress News Agency. Any citation must be accompanied by a hyperlink to akipress.com.
Our address:
Moskovskaya str. 189, Bishkek, the Kyrgyz Republic
e-mail: english@akipress.org, akipressenglish@gmail.com;
Tel/Fax: +996(312)90-07-75