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AKIPRESS.COM - It's not often that a viral hashtag on social media goes, well, beyond social media.
But an online challenge encouraging users to clean up places has seen tens of thousands of people doing just that.
In the Trashtag Challenge, users pick a place filled with litter, clean it up, and post before and after pictures.
Volunteers have made beaches, parks and roads trash-free while also raising awareness of the quantity of plastic litter we produce.